Did you know that the Beyond Organic Insider program ends soon? While the “Insider” program continues to be a wildly successful pre-launch tool, it was only intended to be a temporary measure until Beyond Organic officially launches this November (2011). This means between now and November, all Insiders need to think about what they would like to get out of Beyond Organic. To become an Insider go to Beyond Organic Insider - Enroller #23679.
For those who wish to become Mission Marketers, Beyond Organic is now accepting applications. The yearly membership fee is $39.95, and makes you an “official” member of Beyond Organic. For those who want to take Mission Marketing to the next level, Beyond Organic is offering a Business Builders Pack for $199.95. The Builders Pack includes:
■Your Mission Marketer membership
■6 of Jordan’s new books
■Promotional CDs, DVDs, business cards
■60 hours at the Beyond Organic University
■Other intellectual property
Purchasing a Business Builders Pack is essential for anyone who wants to become a Beyond Organic Founder. It also qualifies you to receive Business Builder bonuses ($100/E1, $30/E2, and $20/E3). We are urging everyone who is serious about Mission Marketing to buy a Business Builders Pack.
Beyond Organic recognizes that not everyone wants to become a Mission Marketer. This is why they intend to offer a Preferred Customer program. For $19.95 a year, you can register as a Preferred Customer with Beyond Organic. As a Preferred Customer, you can buy Beyond Organic products through an independent Mission Marketer at discounted prices.
For those in our network, please be sure and let us know how we can help you in this process. Our #1 goal is to help you get the most out of Beyond Organic. For those of you that are outside of our network, we urge you to speak with your Enroller/Sponsor. This will help everyone to get the most out of Beyond Organic.
Tuesday, September 20, 2011
Promoting Beyond Organic – A Team Effort
Jordan Rubin and the team are diligently working on several resources to help educate people about Beyond Organic. This includes everything from a Beyond Organic TV series, to Jordan’s newest book, Living Beyond Organic. These are excellent resources to learn about this healthier way of eating - Beyond Organic.
Beyond Organic TV Show
Jordan has already filmed 9 months of episodes on the Beyond Organic farm. Episodes will feature products, cooking segments, and more. The show will air on TBN (and possibly other networks) this Fall, with an expected audience of 500,000 viewers. Insiders will be able to preview the first two episodes this August (2011).
Beyond Organic Magazine
Beginning this Fall, Beyond Organic will publish a full color, 68 page bi-monthly Living Beyond Organic magazine. We will be able to order copies in bulk at the low price of .50 cents per copy. This is a great way to promote Beyond Organic to people. The content will feature successful Mission Marketers, natural health and product education, and promotional support for products.
New Book – Living Beyond Organic
Jordan’s latest book is called Living Beyond Organic. It will have a retail price of $20. We will be able to order a case of 20 for $25. That’s $1.25 per copy! This is a great read for us, and a great way to promote Beyond Organic to others.
This is only the beginning, so be on the look out for more resources. One of those resources that we are very excited about is the Beyond Organic promotional video. We got a sneak peek at the Founders Conference, and it is powerful! The video will be available on the Beyond Organic Back Office website, and in DVD format this Fall(2011)
Amasai™ Cultured Dairy Beverages are Amazing!
For those who are unfamiliar with Amasai™, it is very similar to a drinkable yogurt or kefir. However, there are several things that separate this dairy super-food from similar products sitting on your grocery shelf.
One of the key differences between Amasai™ and other cultured dairy beverages is that it is produced from A2 cow’s milk. To really appreciate the importance of this we urge you to read the article, “The Devil in the Milk” by Dr. Thomas Cowan. This eye-opening article exposes a little known genetic mutation in many of our domestic cows that according to Dr. Cowan has ”undesirable effects on animals and humans“.
Another key difference is that Amasai™ is loaded with beneficial bacteria known as probiotics. So not only is Amasai™ made from cows’ milk that is easier to digest, it also has powerful probiotics to support digestive and immune health. This is especially good news for those who suffer with digestive issues. Last, but certainly not least, Amasai™ is made from 100% GreenFed™ cow’s milk. This means it is naturally loaded with CLA, healthy fats, and vital nutrients.
“But how does it taste?” you ask. Amasai™ cultured dairy beverages taste amazing! They have a rich, creamy consistency that both adults and kids will love. This will definitely be on our AutoShip plan come October.
One of the key differences between Amasai™ and other cultured dairy beverages is that it is produced from A2 cow’s milk. To really appreciate the importance of this we urge you to read the article, “The Devil in the Milk” by Dr. Thomas Cowan. This eye-opening article exposes a little known genetic mutation in many of our domestic cows that according to Dr. Cowan has ”undesirable effects on animals and humans“.
Another key difference is that Amasai™ is loaded with beneficial bacteria known as probiotics. So not only is Amasai™ made from cows’ milk that is easier to digest, it also has powerful probiotics to support digestive and immune health. This is especially good news for those who suffer with digestive issues. Last, but certainly not least, Amasai™ is made from 100% GreenFed™ cow’s milk. This means it is naturally loaded with CLA, healthy fats, and vital nutrients.
“But how does it taste?” you ask. Amasai™ cultured dairy beverages taste amazing! They have a rich, creamy consistency that both adults and kids will love. This will definitely be on our AutoShip plan come October.
Tuesday, August 30, 2011
Finishing GreenFed Beef
You may have heard Jordan Rubin talk about green fed beef and dairy products having more omega 3′s. He also talked about how much better it is “finishing the cattle on grass” verses finishing them on grain. But what data is there to support these claims?
An abstract published in the British Journal of Nutrition talks about this. It is titled: “Red meat from animals offered a grass diet increases plasma and platelet n-3PUFA in healthy consumers”. In a double blind study, the researchers fed healthy people beef and lamb that were given a finishing diet of either grass or concentrate feed. Concentrate feed is usually a diet of mostly
wheat products.
Among other things, the blood levels of omega 3′s from both groups were compared. Blood Omega 3′s “were significantly higher in those subjects who consumed red meat from grass-fed animals compared with those who consumed red meat from concentrate-fed animals”
These findings are significant because most people have to many omega 6 fatty acids and not enough omega 3′s. Eating grass finished beef from Beyond Organic can help bring the omega 3 to omega 6 ratio closer to normal.
It is important to note that many “grass fed” cattle are finished on grain. But at Beyond Organic, the cattle are 100% “Green Fed”.
References
http://www.fao.org/ag/againfo/programmes/en/lead/toolbox/Refer/fcrpsec1.pdf
British Journal of Nutrition 2011 Volume 105 Issue 01
An abstract published in the British Journal of Nutrition talks about this. It is titled: “Red meat from animals offered a grass diet increases plasma and platelet n-3PUFA in healthy consumers”. In a double blind study, the researchers fed healthy people beef and lamb that were given a finishing diet of either grass or concentrate feed. Concentrate feed is usually a diet of mostly
wheat products.
Among other things, the blood levels of omega 3′s from both groups were compared. Blood Omega 3′s “were significantly higher in those subjects who consumed red meat from grass-fed animals compared with those who consumed red meat from concentrate-fed animals”
These findings are significant because most people have to many omega 6 fatty acids and not enough omega 3′s. Eating grass finished beef from Beyond Organic can help bring the omega 3 to omega 6 ratio closer to normal.
It is important to note that many “grass fed” cattle are finished on grain. But at Beyond Organic, the cattle are 100% “Green Fed”.
References
http://www.fao.org/ag/againfo/programmes/en/lead/toolbox/Refer/fcrpsec1.pdf
British Journal of Nutrition 2011 Volume 105 Issue 01
Probiotic Chocolate
If you were to poll Americans on what their favorite foods would be, chocolate would certainly rise to the top. This formerly forbidden food is now made healthy with Beyond Organic probiotic chocolate. Research spanning the last decade now shows that chocolate contains antioxidants called Flavinols. Beyond Organic doesn't just have any ole chocolate, it is hand crafted by 5th generation Italian Chocolatiers and is loaded with fiber, omega 3’s, probiotics and has an unmistakable taste that only the finest chocolate can bring. Now you can consume dark chocolate, probiotics and the super food flaxseed all in one delicious treat and you can consume it everyday. No guilt, all heathly, 100% delicious Beyond Organic probiotic chocolate.
Monday, August 29, 2011
Frequently Asked Questions About Beyond Organic and Beyond Organic Insider
Q. When can I purchase Beyond Organic foods and beverages?
A. At this time, Beyond Organic is only accepting orders from Beyond Organic Insiders for Mission Marketing Kits, Business Builders Kits and Founder's Packages. Beyond Organic will begin shipping its products October 2011.
Q. How do I become a Beyond Organic Insider?
A. Simply go to http://www.beyondorganicinsider.com/becomeaninsider.aspx?enroller=23679 On this page you can join my Beyond Organic team as a Beyond Organic Insider.
Q. I understand that it's free to become a Beyond Organic Insider. Will there be any membership fees in the future?
A. Yes. For those who wish to participate in Mission Marketing (Beyond Organic Independent Distributor), there will be an annual membership fee of $39.95. This entitles you to a 20% discount off the retail price of the products. It also enables you to earn commissions and bonuses from the sales of Beyond Organic products.
Q. Do I have to participate in Mission Marketing to purchase products from Beyond Organic?
A. No. You may simply purchase products through an independent mission marketer at retail price. You may also choose to become a preferred customer, with an annual fee of $19.95, which entitles you to a 20% discount off retail prices. This annual fee will be waived if you choose to sign up for the autoship plan.
Q. How much will Beyond Organic foods and beverages cost?
A. See prices listed at www.radianthealtheffects.net/beyondorganic.
Q. Do I need to buy a Beyond Organic Founder's Package if I joined as a Mission Marketer?
A. To join as Mission Marketer you do not need to buy a Founder's Package, however, only 10,000 Founder's Packages will be sold. Note: To become a Beyond Organic Founder, purchasing the Founder's Package is required.
Q. Will I be able to upgrade my Mission Marketer plan?
A. If you sign up as a Mission Marketer and purchase the kit for $39.95 you will have 30 days to upgrade to the $199.95 Business Builder Kit and only pay the difference. After 30 days as a Mission Marketer, if you decide you would like to upgrade to the Business Builder Kit, it will cost $489.
Q. Where does Beyond Organic get its organic foods and beverages?
A. Beyond Organic grows, raises and produces most of their foods and beverages on their 8,000 acre ranch/farm in Missouri, and from their pure mountain springs in north Georgia.
Q. How will the Beyond Organic products be shipped?
A. All products will be shipped directly from the Beyond Organic distribution center in Kansas City to your home. They will use dry ice and temperature controlled boxes for certain items.
Q. What type of bottles will the water be packaged in?
A. All of Beyond Organic's water bottles are BPA-free and are called ENSO bottles. These bottles are recyclable and will biodegrade in anaerobic environments if they do get into a landfill. You can learn more about ENSO bottles at www.ensobottles.com
Q. What does Beyond Organic mean by "GreenFed" cattle?
A. A "GreenFed" diet allows the cattle to roam free in a pasture, consuming grass as well as other green forage such as forbs, legumes, and herbs, grazing on pastures that are pesticide, herbicide and chemical fertilizer free. Beyond Organic's GreenFed meat and dairy products are loaded with probiotics, enzymes, vitamins, minerals, omega 3 fatty acids and CLA.
Q. What ministries will be associated with Beyond Organic?
A. So far Beyond Organic will be associated with 3 ministries, Feed the Children, Mercy Ministries, and Urban Youth Impact.
Q. What is Beyond Organic University?
A. Beyond Organic University is a 40 hour online curriculum that will empower you to share the message of natural health with friends and loved ones. As a Beyond Organic Coach, you can help others take their health to the next level. Beyond Organic University online curriculum comes with the purchase of a Business Builder Kit.
Q. What is the Healthy Living Account?
A. For those who participate in Mission Marketing and maintain VP enroller status or higher, Beyond Organic will make monthly deposits into a Healthy Living Account. You can use this money to obtain health related services and products from a network of service providers, such as chiropractors, acupuncturists, massage therapists, and naturopaths. You will also be able to use this money to take a relaxing vacation, join a gym, and other things that promote your health.
A. At this time, Beyond Organic is only accepting orders from Beyond Organic Insiders for Mission Marketing Kits, Business Builders Kits and Founder's Packages. Beyond Organic will begin shipping its products October 2011.
Q. How do I become a Beyond Organic Insider?
A. Simply go to http://www.beyondorganicinsider.com/becomeaninsider.aspx?enroller=23679 On this page you can join my Beyond Organic team as a Beyond Organic Insider.
Q. I understand that it's free to become a Beyond Organic Insider. Will there be any membership fees in the future?
A. Yes. For those who wish to participate in Mission Marketing (Beyond Organic Independent Distributor), there will be an annual membership fee of $39.95. This entitles you to a 20% discount off the retail price of the products. It also enables you to earn commissions and bonuses from the sales of Beyond Organic products.
Q. Do I have to participate in Mission Marketing to purchase products from Beyond Organic?
A. No. You may simply purchase products through an independent mission marketer at retail price. You may also choose to become a preferred customer, with an annual fee of $19.95, which entitles you to a 20% discount off retail prices. This annual fee will be waived if you choose to sign up for the autoship plan.
Q. How much will Beyond Organic foods and beverages cost?
A. See prices listed at www.radianthealtheffects.net/beyondorganic.
Q. Do I need to buy a Beyond Organic Founder's Package if I joined as a Mission Marketer?
A. To join as Mission Marketer you do not need to buy a Founder's Package, however, only 10,000 Founder's Packages will be sold. Note: To become a Beyond Organic Founder, purchasing the Founder's Package is required.
Q. Will I be able to upgrade my Mission Marketer plan?
A. If you sign up as a Mission Marketer and purchase the kit for $39.95 you will have 30 days to upgrade to the $199.95 Business Builder Kit and only pay the difference. After 30 days as a Mission Marketer, if you decide you would like to upgrade to the Business Builder Kit, it will cost $489.
Q. Where does Beyond Organic get its organic foods and beverages?
A. Beyond Organic grows, raises and produces most of their foods and beverages on their 8,000 acre ranch/farm in Missouri, and from their pure mountain springs in north Georgia.
Q. How will the Beyond Organic products be shipped?
A. All products will be shipped directly from the Beyond Organic distribution center in Kansas City to your home. They will use dry ice and temperature controlled boxes for certain items.
Q. What type of bottles will the water be packaged in?
A. All of Beyond Organic's water bottles are BPA-free and are called ENSO bottles. These bottles are recyclable and will biodegrade in anaerobic environments if they do get into a landfill. You can learn more about ENSO bottles at www.ensobottles.com
Q. What does Beyond Organic mean by "GreenFed" cattle?
A. A "GreenFed" diet allows the cattle to roam free in a pasture, consuming grass as well as other green forage such as forbs, legumes, and herbs, grazing on pastures that are pesticide, herbicide and chemical fertilizer free. Beyond Organic's GreenFed meat and dairy products are loaded with probiotics, enzymes, vitamins, minerals, omega 3 fatty acids and CLA.
Q. What ministries will be associated with Beyond Organic?
A. So far Beyond Organic will be associated with 3 ministries, Feed the Children, Mercy Ministries, and Urban Youth Impact.
Q. What is Beyond Organic University?
A. Beyond Organic University is a 40 hour online curriculum that will empower you to share the message of natural health with friends and loved ones. As a Beyond Organic Coach, you can help others take their health to the next level. Beyond Organic University online curriculum comes with the purchase of a Business Builder Kit.
Q. What is the Healthy Living Account?
A. For those who participate in Mission Marketing and maintain VP enroller status or higher, Beyond Organic will make monthly deposits into a Healthy Living Account. You can use this money to obtain health related services and products from a network of service providers, such as chiropractors, acupuncturists, massage therapists, and naturopaths. You will also be able to use this money to take a relaxing vacation, join a gym, and other things that promote your health.
Sunday, August 28, 2011
Introducing Amasai: Beyond Organic’s Praiseworthy Accomplishment
In previous posts we’ve talked about the importance of the GreenFed diet and how cattle raised on this diet pass down CLA (conjugated linoleic acid) to the consumer, increased amounts of vitamins, minerals, etc. We’ve talked about Beyond Organic’s A2 milk herd and how A2 beta casein is the historically traditional ‘healing’ milk of our ancestors. We’ve also talked about the extreme role probiotics play in a healthy digestive system and how that can improve immune function drastically. Beyond Organic has combined all three of these powerful elements into one delicious product, called Amasai.
The following is information gathered from Beyond Organic in regard to Amasai:
Amasai is:
• USDA Organic
• GreenFed – No Grains
• Cultured with over 30 probiotics, Inspired by traditional recipe of Africa’s Masai tribe
• Unique profile of true whole milk nutrients created through select heritage dairy breeding, green grazing and feeding program and olde world culturing and production methods for a delicious, highly digestible cultured dairy beverage.
Five Fold Difference:
1. GreenFed – Their dairy cattle intensely graze on grasses and greens such as forbs, herbs and legumes – no grain and have a peaceful, happy existence while free-roaming our thousands of organic pasture in the foothills of the Ozark Mountains.
2. Heritage Breeding – bringing back an ancient genetic profile originating in India, Africa and the Middle East for heritage dairy cattle that thrive on greens, and yield wide nutrient diversity and high nutrient density.
3. True Whole Milk – no skimming of fat, resulting in a complete, more natural balance of seasonal variation of fats and proteins, with higher levels of fat-soluble vitamins.
4. Low-Temperature Processed – long term, low temp pasteurization – leaving delicate proteins in their whole, un-denatured state.
5. Olde World Culturing – over 30 live probiotic cultures that are historically validated coupled with longer term culturing to create a wide array of beneficial compounds including organic acids and enzymes and a more complete pre-digestion of nutrients.
Amasai will be launching with 3 flavors including Plain, Milk & Honey (this is the one I tried…delicious!) and Berry. They come 6 pints per case with a shelf life of 6 to 8 weeks minimum. Their taste is similar to the drinkable yogurts or yogurt smoothies available at the grocery store. Absolutely delicious!
Monday, August 15, 2011
Gatorade or something better?
Beyond Organic has introduced a new product to the Mission Marketer’s called SueroViv.
There isn’t any product info on the main website yet, but I’m sure it will be up there soon. So, I thought I’d share a little bit of info about this product with my followers.
There isn’t any product info on the main website yet, but I’m sure it will be up there soon. So, I thought I’d share a little bit of info about this product with my followers.
What is SueroViv? Well SueroViv is actually a Living Beverage. Crazy but true. Don’t get grossed out just yet… keep on reading. SueroViv is made from the GreenFed whey that flows naturally from the Raw Cheese making process. It is truly a historically celebrated beverage. ”Whey is the tart, golden liquid known to the Greek doctors of antiquity as “healing water.” In fact, Hippocrates and Galen, two founding fathers of medicine, frequently recommended whey to their patients.”
So what does SueroViv and Gatorade have in common? SueroViv is actually a sports drink. It is rich in probiotics, potassium, calcium, phosphorus, sodium and magnesium along with zinc, selenium and 7 B vitamins.
SueroViv actually has 10x the potassium of your average sports drink, a similar taste but 50% less the sugar. The citrus, berry and ginger flavors are sweetened with honey and organic fruit juice. For individuals interested in increasing their calcium, one bottle (16.9 oz) contains 250mg, and it is packed full of electrolytes and naturally occurring sodium.
SueroViv is a living tonic elixir comparable to Kombucha or coconut water. This product will be ready to be shipped in October and will be part of the Founder’s Packs! What are Founder's Packs you ask. Stay tuned!
Sunday, August 14, 2011
Really Raw Cheese
In terms of nutrition and taste, the difference between Beyond Organic’s Green-Fed Raw Cheese and the cheese from grain cows you find in most stores and restaurants is as different as two different forms of the same food gets.
Cows are naturally grass feeding animals, however, 85-95% are raised in confinement on a diet of grain, particularly corn that is often covered in toxic mold, because it is far more cost effective for the farmer. Because this grain-based diet is highly abnormal and disruptive, it changes the ph in cows. This then sets up an environment and terrain in the cow for many abnormal physiological conditions in the cow which can increase the need for the use antibiotics. Further, to promote faster growth and more excessive milk production, many of these dairy cows are fed a variety growth hormones. All of this makes for the severely unhealthy dairy products that you’ll find on virtually all grocery store shelves.
Cheese from grain-fed cows is very high in Omega-6 fatty acid that most people get far too much of. Too much Omega-6 can lead to a variety of diseases and a larger waistline. Meanwhile, it is quite low in the good Omega-3 fatty acid that most people are dangerously deficient in. It is also very low in “conjugated linoleic acid,” or CLA, that is essential for our health.
Green-Fed Raw cheese, on the other hand is one of the few foods that has a perfect ballance of Omega-3′s to Omega-6 fatty acids, exceptionally high in CLA, and is considerably higher in the vitamins beta-carotene, A, D and E. Beyond Organic’s Raw cheese is also 100% devoid of all antibiotics, toxins, and hormones that you will find in the cheeses at your regular grocer.
Monday, August 1, 2011
Jordan Rubin on TBN for Beyond Organic
Click on photo to view Jordan.
Rubin was recently on the TBN ( Trinity Broadcasting Network) show “Behind the Scenes – with Matt & Laurie Crouch” speaking about his new mission marketing company, Beyond Organic, having cattle on one hill.
If you tuned in you learned about the awesome new company he started and the great products that will be sold nationwide including organic raw cheese, organic dairy product, GreenFed TM beef and dairy, mountain spring water, organic pro-biotic chocolate and more.
If, you want additional information about this company and its mission, please use this link http://www.beyondorganicinsider.com/becomeaninsider.aspx?enroller=0000023679 and join.
It is free to become a Beyond Organic Insider. You can choose later if you would like to become a Mission Marketer, a retail customer and purchase through my special website, or do nothing at all.
Wheather you love this extraordinary organic food, are interested in his mission work, or can see a financial opportunity, I will work with you to accomplish this.
Rubin was recently on the TBN ( Trinity Broadcasting Network) show “Behind the Scenes – with Matt & Laurie Crouch” speaking about his new mission marketing company, Beyond Organic, having cattle on one hill.
If you tuned in you learned about the awesome new company he started and the great products that will be sold nationwide including organic raw cheese, organic dairy product, GreenFed TM beef and dairy, mountain spring water, organic pro-biotic chocolate and more.
If, you want additional information about this company and its mission, please use this link http://www.beyondorganicinsider.com/becomeaninsider.aspx?enroller=0000023679 and join.
It is free to become a Beyond Organic Insider. You can choose later if you would like to become a Mission Marketer, a retail customer and purchase through my special website, or do nothing at all.
Wheather you love this extraordinary organic food, are interested in his mission work, or can see a financial opportunity, I will work with you to accomplish this.
Tuesday, July 26, 2011
Who is Jordan Rubin?
Beyond Organic's creator, Jordan Rubin has his own personal trying health story to tell. Here’s a short summerization taken off of the Beyond Organic Insider page:
“Jordan Rubin is regarded by many as one of the most respected and beloved natural health experts in America. His battle and triumph over Crohn’s disease has resonated with millions around the world and is one of the most dramatic natural health stories ever told. A successful entrepreneur, New York Times best selling author, international speaker and television personality, Jordan’s message of health and wellness is a beacon to the masses looking for answers that will help them take control of their health.”
Besides overcoming a devastating disease, this is a list of some of his accomplishments:
■In 1998, he founded Garden of Life, now a leading whole food nutrition company
■He is the author of several books, including “Patient Heal Thyself”, “Restore Your Digestive Health”, and “The Maker’s Diet”, which spent a total of 47 weeks on The New York Times Best Seller List.
■After publication of his book, “Perfect Weight America”, Jordan traveled to over 200 cities speaking on the dangers of obesity and how to combat it.
■Jordan has appeared on Good Morning America, CNN, NBC, Nightly News, FOX News and Inside Edition.
■In 2006, Jordan touched millions of viewers worldwide through his TV series, Extraordinary Health with Jordan Rubin that aired on Trinity Broadcasting Network (TBN) and on Sky Angel satellite TV until 2009. He has been a health couch and advisor to several celebrities and athletes in the NFL adn MLB, and he is also a renowned worldwide motivational speaker.
■In 2009, shortly after Garden of Life was acquired by Atrium Innovations, Jordan launched a state of the art grassland operation and organic dairy farm on nearly 8,000 acres in southern Missouri. Utilizing a mixed agricultural platform, the new company will concentrate on 100 percent GreenFed dairy, beef and other specialty foods. The ranches are farmed in accordance with Rubin’s biblical based principles and the production practices will be detailed in a future book, Farming for Our Future. The primary initial product will be a new, fermented dairy beverage derived from traditional breeds of cattle that have been successfully bred to produce a highly digestible product that has not been available for more than 2,000 years.
■In addition to diary cows, Jordan’s ranches will eventually have several thousand dairy sheep and diary goats, allowing the ability to blend milk from all three species for truly distinctive dairy products. A herd of beef cows – mostly Red Angus bulls native to the region will be kept and finished on grass.
■When Jordan’s Beyond Organic ranches are fully operational, they will provide several hundred jobs for people in an economically depressed region of the Ozarks. Jordan’s mission is to use every square inch of the ranches to help provide high quality, nutrient dense, beyond organic foods to the surrounding communities as well as the entire nation.
Beyond Organic’s A2 Milk Herd
Beyond Organic will have the United State’s largest A2 beta-casein cattle herd. Why is this so important? It is believed by many in the scientific community that the majority of our milk might be contribuiting to some of the diseases so prevalent today, specifically cardiovascular disease.
Milk protiens come in two types, whey and casein. Casein comprises about 80% of the total protien in milk, and of that protien there are A1 and A2 beta-casein. Cows pass down either A1, A2 or both to their offspring just like we pass down eye color to our children. A thousand years ago the majority of cattle were A2 then the genetically mutated A1 strain appeared. The original A2 milk is generally produced in Africa, Asia and France, and also in goats milk. Upwards of 90% of cattle in the US are A1 cattle, but Beyond Organic’s dairy herd will be 100% A2 beta-casein cattle. Beyond Organic’s Amasai, Raw cheeses and all other products made with diary will come from A2 cattle.
If you are interested more in this science, there’s a great book called “The Devil in the Milk” by Dr. Thomas Cowan.
Monday, July 25, 2011
Jordon Rubin - Founder & Author
Jordan Rubin, founder of Garden of Life, a leading whole food nutrition company and author of “The Makers Diet”, “Patient Heal Thyself”, “The Great Physician” and 17 others has announced his newest business venture, Beyond Organic.
Jordan is set to launch his new company called Beyond Organic in October 2011, which will offer the world’s healthiest foods.
Beyond Organic will be skipping the middleman and will ship these foods directly from their farm to your family!
Jordan is set to launch his new company called Beyond Organic in October 2011, which will offer the world’s healthiest foods.
Beyond Organic will be skipping the middleman and will ship these foods directly from their farm to your family!
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